New Survey Finds CounterPath’s Bria Teams Sparks Enterprise Productivity, and Streamlines Team Communications

Vancouver, BC, Canada — December 19, 2018

CounterPath Corporation (NASDAQ: CPAH) (TSX: PATH), a global provider of award-winning over-the-top (OTT) Unified Communications (UC) solutions for enterprises and service providers, today released findings from a recent survey exploring users’ perceptions of the impact Bria Teams has on delivering a quality UC experience. According to the November 2018 survey conducted, 83% of respondents were inclined to recommend Bria Teams. In addition, 76% of organizations using Bria Teams found the solution helped boost productivity.

The survey uncovered other key facts:

• 97% of surveyed organizations appreciate Bria Teams’ cloud-hosted administrator portal for allowing easier user management and on-boarding. 
• Over 70% of administrators value its multi-device support feature. Bria Teams offers a consistent user experience and data sync across mobile and desktop operating systems including iOS, Android, Mac and Windows.  
• When comparing Bria Teams to competitive offerings, 68% of respondents prefer Bria Teams for its simple pricing options. Bria Teams monthly and annual subscription models support a variety of business needs.

Survey respondents also identified three top benefits from their Bria Teams implementation:

• Separation and tracking of business phone use from personal mobile phone use. This enables businesses to reduce mobile phone costs by funneling all business communications through the Bria Teams application.
• Call center agents can comfortably streamline their communications via an intuitive interface. Supports easy deployment of Bria Teams across redeployed machines.

• Reduced setup time with an easy-to-use administrator portal to provision and manage a team.

“There has been noticeable acceleration in the adoption of team communications technologies in the industry,” said Todd Carothers, EVP of Sales, Marketing and Product at CounterPath. “This TechValidate survey reveals an important shift as small to medium businesses are increasingly looking for easy to deploy and manage business communications and collaboration solutions that fit within their business workflow. The initial reception following the launch of Bria Teams in September 2018 has shown we have hit the sweet spot for the market providing UC services through a unified softphone.” Reflecting on CounterPath’s commitment to customer satisfaction, Carothers added, “We conduct routine surveys to gain valuable insights from our customers and this helps us stay innovative and provide rapid updates to Bria Teams on a timely basis.” 

For more information about CounterPath Bria Teams, please visit www.softphone.com. 

About TechValidate
TechValidate is a trusted third-party research organization that directly interfaces with business and technology end users to collect and validate information about their deployments. More information is available at www.techvalidate.com. 

About Bria Teams
Bria Teams makes it easy to connect, communicate and collaborate with team members using a variety of features from team messaging and presence to integrated file transfer, HD voice and video calling and screen sharing in a contact-centric interface. It provides SMBs and enterprises with a way to digitally transform their communications by offering integration with existing PBX or VoIP services such as enabling users to take their business number with them as their single identity. By allowing users to take communications on-the-go and on all of their preferred devices, it makes them reachable on any device, any network and any platform. Bria Teams is available for a free 30-day trial and pricing plans are available on www.softphone.com.

About CounterPath
CounterPath Unified Communications solutions are changing the face of telecommunications. An industry and user favorite, Bria softphones for desktop, tablet and mobile devices, together with Stretto Platform™ server solutions, enable operators, OEMs and enterprises large and small around the globe to offer a seamless and unified over-the-top (OTT) communications experience across both fixed and mobile networks. The Bria and Stretto combination enables an improved user experience as an overlay to the most popular UC and IMS telephony and applications servers on the market today. Standards-based, cost-effective and reliable, CounterPath’s award-winning solutions power the voice and video calling, messaging, and presence offerings of customerssuch as AT&T, Avaya, BroadSoft, BT, Cisco Systems, Metaswitch Networks, Mitel, NEC, Network Norway, Nokia, Ribbon Communications, Rogers and Verizon. Visit CounterPath, mrkt-stg.counterpath.com.

Forward-Looking Statements
This news release contains “forward-looking statements”. Statements in this news release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, outlook, expectations or intentions regarding the future, including that small to medium businesses will increasingly look for easy to deploy and manage business communications and collaboration solutions that fit within their business workflow. In addition, the reported results from the TechValidate survey referenced in this announcement are taken at a point in time and there can be no assurance that future survey ratings will not decline. It is important to note that actual outcomes and the Company’s actual results could differ materially from those in such forward-looking statements. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others: (1) the variability in the Company’s sales from reporting period to reporting period due to extended sales cycles as a result of selling the Company’s products through channel partners or the length of time of deployment of the Company’s products by its customers; (2) the Company’s ability to manage its operating expenses, which may adversely affect its financial condition and ability to continue to operate as a going concern; (3) the Company’s ability to remain competitive as other better financed competitors develop and release competitive products; (4) a decline in the Company’s stock price or insufficient investor interest in the Company’s securities which may impact the Company’s ability to raise additional financing as required or may cause the Company to be delisted from a stock exchange on which its common stock trades; (5) the impact of intellectual property litigation that could materially and adversely affect the Company’s business; (6) the success by the Company of the sales of its current and new products; (7) the impact of technology changes on the Company’s products and industry; (8) the failure to develop new and innovative products using the Company’s technologies including the refresh of our Software-as-a Service (SaaS) solution; and (9) the potential dilution to shareholders or overhang on the Company’s share price of its outstanding stock options. Readers should also refer to the risk disclosures outlined in the Company’s quarterly reports on Form 10-Q, the Company’s annual reports on Form 10-K, and the Company’s other disclosure documents filed from time-to-time with the Securities and Exchange Commission at http://www.sec.gov and the Company’s interim and annual filings and other disclosure documents filed from time-to-time on SEDAR at www.sedar.com.

Contacts

Mabel Louie  
Vice President, Marketing
e-mail: [email protected]

Investor Relations
e-mail: [email protected]